First do it, then do it right, then do it better— Addy Osmani
Seasoned software developer with a knack for tackling complex technical challenges. Over the past two decades, I've enjoyed working across various industries, helping digital agencies deliver innovative solutions that meet their clients' needs. When I'm not heads-down coding, you can usually find me indulging in two of my other passions: exploring the world through travel and creating culinary delights in the kitchen.
Many years working in agencies delivering countless enterprise-level products for government, not-for-profit, new ventures and consumer brands.
See LinkedIn for a full history of experience
Provide comprehensive technical leadership for a diverse portfolio of high-profile clients, architecting and delivering complex web applications, infrastructure solutions, and digital platforms. Manage full project lifecycles from initial strategy through to deployment and ongoing optimisation. Key projects include Charter Hall (Sitefinity/Azure), Petwatch real-time threat tracking (Next.js/Azure), MOVE 2.0 media planning platform (.NET 8/Next.js/AWS), Australian Society of Authors CRM rebuild (React/WordPress/Kubernetes), Belong Blaster mobile activation, Yates National Gardening League (Next.js/Azure), and UNSW Open Day AI photo experience (Next.js/ComfyUI/Lambda).
Technologies – Sitefinity, Next.js, .NET 8, React, WordPress, Kubernetes, AWS, Azure, PostgreSQL, Stripe, ComfyUI, Lambda, CloudFront, S3
Manage business operations and technical infrastructure for a boutique travel agency. Design and maintain custom backend systems for client itinerary distribution, payment processing, and operational management. Built Jambo Platform - a comprehensive customer quoting and information tool using React, Node.js, PostgreSQL, and GraphQL (Postgraphile). Developed Next.js-based company website with integrated booking capabilities. Managed complete IT infrastructure, including website hosting, email systems, and security protocols.
Technologies – PostgreSQL, Typescript, React, Node.js, GraphQL, Postgraphile, Next.js
Conceived, planned, developed and deployed an innovative Australia-first SaaS platform for managing content and media. Assembled a team of talented individuals from diverse backgrounds to deliver the final product while executing comprehensive customer engagement strategies. Built a complete headless CMS platform from the ground up using PostgreSQL, Kubernetes, TypeScript, React, and Redis, hosted on Oracle Cloud. Led product strategy, architecture design, and technical implementation.
Technologies – PostgreSQL, Kubernetes, Typescript, React, Redis, Oracle Cloud
Provided technical leadership across solution design, architecture, and team management. Enabled development teams working with diverse technologies and industries to successfully meet client objectives. Collaborated with sales teams to provide high-level technical guidance on potential opportunities. Key projects include Asahi Club Connect (custom eCommerce platform), Fitness Lifestyle Group (Next.js, Gatsby, Contentful, React Native mobile applications), NSW eHealth (iOS/Android native apps with PHP backend), and Protect (iOS/Android native applications).
Technologies – Next.js, Gatsby, Contentful, React Native, iOS, Android, PHP
Involved in all aspects of digital agency operations from client pitching and strategy through to development, deployment, and ongoing support. Standardised and optimised internal development practices across multiple platforms. Successfully delivered numerous projects within budget and timeline constraints while architecting cloud-based hosting solutions. Key projects include Scenic Tours (Kentico/Sitecore), BeyondBlue BeYou (Sitecore learning platform), Breast Cancer Network Australia (Umbraco social network migration), mobile applications (React Native for IAG and Defeat Diabetes, Xamarin for Parachuute, React Native for Victorian Government MCH), government and not-for-profit projects (ACMI, Glen Eira City Council, City of Port Phillip, Latrobe University, ACU, Melbourne City Mission, National Stroke Foundation), Village Roadshow & Village Cinemas (Sitecore), and headless CMS implementations (Contentful, DatoCMS, headless Drupal).
Technologies – Sitecore, Umbraco, Kentico, AWS, Azure, Docker, Kubernetes, .NET Core, PostgreSQL, Entity Framework, Xamarin, React Native, TeamCity, Octopus Deploy, Bitbucket Pipelines, Contentful, DatoCMS, Drupal
Fixed-term contract working on maintaining existing extensively integrated .NET systems, developing enhancements, debugging intricate issues and producing web applications running on the Microsoft stack.
Technologies – C#, ASP.NET MVC, Microsoft SQL, PHP, Linux, AWS
Hired as a senior developer to research and implement enhancements to the company's flagship product, A.K.A. raisin. Developed a mobile-friendly interface to modernise the legacy system, working with Visual Studio 2012, ASP.NET MVC 4, Entity Framework 5, and jQuery Mobile to extend the platform's capabilities and improve user accessibility across devices.
Technologies – C#, ASP.NET MVC, Microsoft SQL, Entity Framework, jQuery Mobile, Visual Studio 2012
Developed custom .NET solutions for international clients. Built World's Best Bars website with bespoke CMS functionality, delivering high-quality digital experiences for the hospitality sector. Contracted to maintain CMS based websites for a number of clients. Successfully optimised solutions to utilise fewer resources reducing their cloud hosting expenditure; primarily utilising a Microsoft development stack.
Technologies – .NET, Microsoft SQL Server, ASP.NET MVC, PHP, jQuery, YouTube, Facebook integrations
Initially brought on for a two-week contract to develop web applications for clients. Was offered an extension, and completed eight months later after creating websites for numerous clients and developing strong relationships with many great people from around the world across the entire design and development field.
Technologies – .NET, ASP.NET WebForms and MVC, Umbraco, Entity Framework, WCF and SOAP, Javascript, CSS3, HTML5